The Marketing Kit The StoreExec™ Marketing Kit is another StoreExec™ exclusive. We learned early on that local merchants stand the most to gain by marketing their individual online stores to local consumers. We have developed a combination of marketing materials and techniques that greatly increase your likelihood of success with your online store. The marketing kit is a combination of consulting services and promotional materials including in-store and storefront displays, customer handouts, advertisement insertion artwork and other items designed to help spread the word quickly that you are always open online. An important component of our marketing kit is valuable consulting on how to effectively promote your site, as well as advice on such subjects as what products you should be offering.